Digital Marketing Manager

Job Description / Responsibilities

  • Planned, strategize, and execute online product promotion campaigns through social media channels, PPC, SEO and email marketing channels.
  • Responsible for online customer acquisitions through SEO, Paid Search (PPC), and Social Media Campaigns
  • Managing the content/creatives on the website ensuring that the creative requirements are met and lead generation is achieved through online channels.
  • Prepare internal reports and prepare a plan to improve key metrics based on the website traffic reports
  • Plan and organize webinars and email marketing campaigns for lead generation
  • Optimizing paid search, display, and remarketing campaigns on a regular basis to increase leads and conversions for achieving the expected growth in business
  • Lead the execution of brand digital campaigns, strategies, and advertising programs
  • Responsible for traffic, leads, and conversions through various online campaigns
  • Monitor competitive landscape for various products and gather ideas for product promotion
  • Track and analyze website traffic reports using web analytics tools such as Google Analytics, WebTrends, etc.
  • Identify new trends in digital marketing and adopt them as required

Desired Candidate Profile

  • Basic/ Technical must have: Product Marketing, App Marketing, Analytics, SEO, SEM, Campaign
  • Management, CRM and Database Management, Paid Marketing
  • Additional: Knowledge of fundamental marketing principles, content writing and
  • editing, graphic design, lead generation


  • Any Graduate, Digital Marketing Certified professionals

Minimum Experience: 3+ years

Job Category: Sales/Marketing
Job Type: Full Time
Job Location: Remote

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